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Home/Publications/Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
Brian Kurtz’s (YL 1995) latest book, Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing (2019), teaches the core principles of direct marketing and how to make them work for you.
Learn more here
